Phase 4: Manage

  • Measure
  • Refine
  • Measure again


We’re big on accountability. So we track our work to make sure it’s out there doing its job. If it needs a little vitamin T, we can fine-tune it on the fly, then track the results again. And we measure outcomes in terms of your strategy and ROI.


All the while, we’re following the market conversation for you – coming and going – and actively managing the message to support your brand and your goals. (We’re quite happy to work quietly behind the scenes. We like it back here.) And we’re always listening.


Meanwhile, you can stay out in front, where you belong.