University of Texas Medical Branch

Evoking real emotion for making a very personal decision. The decision to seek a medical solution for weight management is a serious and personal one. Cognizant of a competitive landscape, the brochure’s purpose is to educate and inform potential patients, while being mindful that personal experience impacts preference and utilization of different providers. Powerful patient testimonials, bold images and compassionate copy help to instill peace of mind and confidence in the program.